Harper Arlington is a wedding photographer who captures your love story, the little moments, and everything in between.
Service
Custom Brand and Web Design
Most wedding photographer branding leans toward soft pinks and ornate script fonts, which can feel overly feminine and repetitive in the industry. For Harper Arlington, I wanted to differentiate the brand while still maintaining a sense of romance. I introduced classic serif typography to balance the softness of the script, creating a refined and trustworthy impression that reflects Harper’s professionalism and experience.
The color palette was built around deep, warm neutrals to add depth and sophistication. These tones communicate warmth and approachability while remaining elegant. Overall, the design strategy focused on blending emotional connection with visual credibility, positioning Harper Arlington as a wedding photographer who offers both artistry and expertise.
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